Master the psychology of influence to scale your business
Learn the science-backed strategies to close more deals, convert more customers, and create an unstoppable brand.
Join my FREE ‘Master(the)Mind, Master Marketing’ training and discover the hidden triggers that drive buying behavior
Hi, I’m Jyoti. I’m a business psychologist who’s built and exited an 8-figure business.
Work with me to supercharge your entrepreneurial journey and achieve fast growth
I help unlock business success through psychology
That’s where I come in.
I’m a business psychologist and award-winning entrepreneur. I’ve walked the path you’re on, and here to share my learnings.
My journey started in the corporate world where I helped companies make or save hundreds of millions. Carving and merging businesses, I saw firsthand the power of strategy. But something was missing.
I left to build my own venture, scaling it to 8-figure revenues, raising over £20 million, and creating 50+ jobs. I had beaten the odds (99% of businesses fail within the first five years) and succeeded where so many had not. And that’s when it hit me:
True business success isn’t just about strategy—it’s about psychology. It’s about understanding the human element behind every decision, every sale, every interaction.
My unique approach blends psychology and proven business strategies. I’ve used these principles to scale my own ventures and helped countless clients achieve breakthroughs in theirs.
Your business shouldn’t be your whole life, it should be the vehicle that helps create your dream life.
Ways we can work together
1-2-1 Coaching
Psychology of Sales
Sign up to my waitlist for the “Psychology of Marketing’ course launching soon. I will take you through optimizing every part of your business to help you pull on your growth levers and unlock growth you never thought possible.
Free Training
I offer two free training webinars:
- ‘Master(the)Mind,Master the Marketing – to discover the psychology behind unstoppable sales. Join the waitlist here for next release dates
- ‘7-phase business building system’ – that’s grown my business from zero to millions in sales. Join the waitlist here for next release dates
Testimonials
Davey
Founder of The 95% Club
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Since I started working with Jyoti, I’ve achieved more in establishing and advancing my business than I did in over five years of trying to do it alone. Just having the confidence that comes from knowing you have a knowledgeable and supportive person by your side has made all the difference in building my business. You’d be making a mistake not to have Jyoti and her expertise as part of your journey”
Keane
Founder of Brazen
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I would recommend Jyoti to anyone who wants to grow, step up and embrace the path of entrepreneurship!”
Bharat
Founder of Cricket Odyssey
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My confidence and change in mindset required for entrepreneurship has all been thanks to Jyoti. In particular, her knowledge of traction and acquiring customers through different channels has already reaped rewards and I am sure her tactical inputs as a wonderful mentor will continue to do so.”
Lana
Founder of Wellness Senses
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She’s got this amazing energy that leaves you feeling motivated and ready to tackle whatever comes next. Her mentorship has made a world of difference, and I couldn’t have done it without her.
I can’t recommend Jyoti enough. If you’re looking for someone who knows their stuff and genuinely cares about helping you succeed, she’s the one to go to.”
Saima
Founder of SRX
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Jyoti’s mentorship was characterized by her genuine commitment to my growth and success. She consistently went above and beyond, offering personalized advice and constructive feedback that helped me navigate the challenges. Her proactive approach ensured that I stayed on track and continuously improved.
What sets Jyoti apart is her holistic mentoring style. She not only focused on my academic achievements but also on developing my leadership and interpersonal skills. Her encouragement and guidance were crucial in building my confidence and enhancing my ability to lead and collaborate effectively.
I am deeply appreciative of Jyoti’s mentorship. Her dedication, expertise, and unwavering support have left a lasting impact on my personal and professional development.”
Ify
Founder of Oyoma